The evidence

It already works.

The same system we install for clients is the system we use to find our own. Below: live results, pulled directly from Smartlead, and the replies that came back.

Pulled from the sequencer, not a slide
I.

The aggregate

Every campaign we ran on just this one Smartlead account.

Twelve months. One account. The full picture, totalled in one view.

Total results across all campaigns: 38,296 emails sent, 502 replies (2.72%), 142 positive replies (28.29%).
Smartlead · all campaigns, one account38,296 sent · 502 replies · 142 positive
II.

A selection of campaigns

Different ICPs, different offers, same system.

Four campaigns from inside that account. Sent counts, reply counts, positive reply percentages.

Three campaign result rows: 2,097 sent / 40 replies / 25 positive (62.5%); 158 sent / 3 replies / 2 positive (66.67%); 1,284 sent / 18 replies / 8 positive (44.44%).
Smartlead · campaign view2,097 / 158 / 1,284 sent
One campaign: 707 leads, 1,207 sent, 25 replies (3.54%), 8 positive (32%).
Smartlead · campaign view707 leads · 1,207 sent · 32% positive
One campaign: 2,367 sent, 52 replies (4.10%), 18 positive (34.62%).
Smartlead · campaign view2,367 sent · 52 replies · 34.62% positive
One campaign: 2,881 sent, 43 replies (2.95%), 7 positive (16.28%).
Smartlead · campaign view2,881 sent · 43 replies · 16.28% positive

And these are the actual replies.

Their words, untouched. Names and companies removed.

Reply received

I must say, this is a brilliant way to look at things and you out of over 100’s of firms all promising the world, I am responding to.

So yes, please send me this list, would welcome looking at it.

Verbatim · sender anonymised
Reply received

Yes, sorry, I have been slammed…

I am impressed and that doesn’t happen often.

Verbatim · sender anonymised
Reply received

Wow, very interesting! Thank you for sharing. So is this outbound that you would run for us, or would you strictly be providing the info for our own outbound efforts?

Verbatim · sender anonymised
Reply received

I used your email as an example of ‘how you do it’ to my sales team. I sent it out to them this evening. I hereby tip my hat to you, and thank you for the lesson.

I am interested in this for our fulfillment division… I’m more interested in a done-for-you outbound approach. Let me know how you’d like to proceed with this conversation.

Verbatim · sender anonymised
Results from one of our clients

“We had a complex outreach challenge in a niche CRE market. Devon built an AI-powered system using Clay that made it simple to identify and reach top decision-makers. Within weeks, we saw 10%+ response rates and real high-value proposals. Highly recommend working with them.”

Grant Dunn, Head of creBrokerPro.
Grant Dunn
Head of creBrokerPro
10%+
cold email response rates, 2× industry average
12
new high-ticket opportunities generated within the first few weeks
100×
projected ROI based on early pipeline traction

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